The signs of aging don’t start on the surface; they begin deep within your skin, where cellular slowdown, loss of firmness and elasticity, and daily environmental stressors can make you look older than your years.
Nowhere does this story tell more visibly or more quickly than the delicate eye area. It's where late nights show up first and time leaves its earliest marks, thanks to skin that's naturally thinner and more vulnerable to noticeable signs of premature aging. Caring for the unique needs of this zone requires a formula that’s just as precise.
Product at a Glance
View Bright Eyes Webpage |
Ingredient List |
Product Information Sheet |
Use With Other Plexus® Products: Bright Eyes is designed to work seamlessly with the Plexus Skin Health Combo, Skin Health Line add-ons, and all other Plexus products. |
How To Use: Dispense a pea-sized amount onto ceramic applicator tip. Gently glide tip, starting at the inner corner of the eye and moving along the orbital bone toward the temple, then over the eyelid. Use ring finger to tap excess product until absorbed. |
Best Time To Use: Apply Bright Eyes after your Glow Getter serum and before your final step (Sun Shield in the morning or After Hours at night). |
Dermatologist tested, non-comedogenic, cruelty-free*, non-GMO, hypoallergenic, and free from fragrances, harsh surfactants, phthalates, parabens, and other potentially irritating ingredients, including SLS and SLES. *Finished product not tested on animals. |
Available Markets: Canada, United States, Australia (Not for Resale), and New Zealand (Not for Resale). |
Who Should Use Bright Eyes?
Bright Eyes is the ideal choice for visibly illuminating, firming, and lifting the delicate eye area. This clinically studied cream targets multiple signs of aging and fatigue with a unique peptide blend that visibly improves firmness, reduces sagging, and smooths crow’s feet and fine lines.
Did You Know?
The skin around the eyes is among the thinnest on the face, measuring less than 0.6 mm. Thinness, minimal underlying fat, and constant movement makes the eye area especially prone to early signs of aging.
You blink around 15–20 times per minute, over 20,000 times a day. All that movement can contribute to early wrinkling.
Your under-eye area has some of the body’s poorest lymphatic drainage. That’s a major reason why fluid can accumulate there, leading to puffiness.
Cooling the eye area can help constrict blood vessels, rapidly reducing puffiness and dark circles.
Key Benefits, Features, and Ingredients
Key Benefits
- Visibly reduces dark circles and puffiness, giving you a more refreshed, well-rested look.
- Strengthens and hydrates for a softened, supple effect while preserving the natural moisture barrier for a plumped appearance.
- Diminishes the look of fine lines and crow's feet and noticeably improves skin firmness around the eyes for a lifted effect.
- Helps defend against the visibly damaging effects of free radicals and oxidative stress.
- Supports the vitality of skin cells while targeting the visible signs of aging influenced by senescent cells.
- Complements the Plexus Skin Health Combo's results to deliver overall skin health and youthful longevity to the delicate eye area.
Key Features
- Breakthrough peptide technology targets visible signs of aging influenced by senescent cells, reducing the appearance of crow's feet, fine lines, and wrinkles around the eye area while promoting firmer, more resilient-looking skin.
- Caffeine visibly reduces puffiness and dark circles.
- Multi-dimensional hyaluronic acid provides deep hydration, reinforcing the moisture barrier and delivering a plumped appearance.
- Vitamin C and Tetrapeptide-30 offer a multipronged approach with powerful antioxidant protection for the delicate eye area while visibly brightening and tackling hyperpigmentation.
- Stay-cool ceramic tip applicator provides: a refreshing cooling sensation, depuffing power, precise application, and gentle massage to help support circulation.
- The Kind-to-Biome certified formula undergoes rigorous testing to maintain a healthy skin microbiome balance, supporting beneficial bacteria, discouraging problematic microbes, and preserving essential microbial diversity.
- Non-comedogenic formula doesn't clog pores for clear, breathable skin.
- It is suitable for all skin types, dermatologist-tested, and specifically formulated to be gentle and non-irritating for the delicate skin around the eyes.
- Cruelty-free*, non-GMO, hypoallergenic, and free from fragrances, harsh surfactants, phthalates, parabens, and other potentially irritating ingredients, including SLS and SLES.
Key Ingredients
Advanced peptide complex: A sophisticated blend of targeted peptides (including Tetrapeptide-30, Tripeptide-2, and Oligopeptide-1) that work synergistically to support collagen, minimize visible signs of aging influenced by senescent cells, and promote noticeably firmer, more elastic skin.
Barrier-supporting complex: A blend of skin-nurturing ingredients including glycerin, phosphatidylcholine, and fatty alcohols that work together to strengthen and protect the skin's natural moisture barrier while supporting long-term skin health.
Caffeine: A powerful bioactive ingredient that helps noticeably diminish under-eye puffiness and dark circles for a more awakened, refreshed appearance.
Chamomile (matricaria) extract: A soothing botanical that helps calm and comfort skin while providing additional antioxidant benefits.
Epidermal growth factor (vegan): A signaling protein that acts as a cellular messenger, accelerating regeneration and supporting natural processes. By encouraging collagen and enhancing cellular communication, EGF helps refine texture, contributes to the appearance of improved elasticity, reduces the look of fine lines, and supports overall resilience, helping to visibly smooth, firm, and rejuvenate the complexion.
Fucus vesiculosus (brown seaweed) extract: This marine botanical works to improve the eye area's appearance through microbiome balancing, supporting beneficial bacteria while reducing unwanted microbes. It contains natural prebiotics that nourish the skin's protective barrier, while antioxidants combat daily environmental stress factors that cause visible damage resulting in minimized under-eye circles and healthier, more resilient-looking skin.
Multi-dimensional hyaluronic acid complex: Immediate plumping and long-lasting hydration are delivered through four forms of hyaluronic acid Sodium Hyaluronate, Sodium Acetylated Hyaluronate, Hydrolyzed Sodium Hyaluronate, and Sodium Hyaluronate Crosspolymer each working at different depths within the skin.
Vitamin C: A highly stable, oil-soluble form of vitamin C that penetrates effectively to noticeably brighten while defending against the visibly damaging effects of free radicals and environmental stressors, promoting a more even, radiant-looking skin tone.
Vitamin E (tocopheryl acetate): A nourishing antioxidant that works synergistically with Vitamin C to protect from environmental stressors while supporting skin barrier health.
Frequently Asked Questions
Question | Answer |
Is Bright Eyes suitable for all skin types? | Yes, Bright Eyes is suitable for all skin types. |
Has Bright Eyes been tested for use in the delicate eye area? | Bright Eyes is dermatologist-tested and specifically formulated to be gentle and non-irritating for the delicate skin around the eyes. |
Should I use Bright Eyes morning or night? | Both! Bright Eyes is designed for both morning and evening use. Using it in the morning helps visibly reduce puffiness and dark circles after waking up, especially thanks to the cooling ceramic-tip applicator. At night, it works to deeply hydrate and support renewal while you sleep. For best results, apply Bright Eyes twice daily as part of your AM and PM routines. |
When should I use Bright Eyes in my skin health routine? | Apply Bright Eyes after your Glow Getter serum and before your final step (Sun Shield in the morning or After Hours at night). This allows the formula to absorb properly and work effectively alongside the rest of your Skin Health Combo. |
How can I get the most out of Bright Eyes? | A little care goes a long way. Don’t press too hard the skin around your eyes shouldn’t visibly move. If you feel any tugging, pause and adjust your pressure to ensure a smooth, gentle application. |
What happens if this gets into my eyes? | If the product gets into your eyes, rinse them thoroughly with warm water. If irritation occurs and persists, consult a healthcare provider. |
What ingredients should I avoid in an eye cream? | Because the eye area is thin and sensitive, it's important to avoid known irritants. Harsh ingredients like denatured alcohol, essential oils, and volatile fragrances can lead to dryness, sensitivity, or stinging. That’s why Bright Eyes was thoughtfully formulated without these and other potentially disruptive ingredients, delivering visible results without compromising the comfort or health of your delicate eye area. |
Can I use other skincare products with Bright Eyes? | Yes, but keep in mind that Bright Eyes is carefully formulated to enhance the benefits of the Plexus Skin Health Combo. Using it alongside certain other products or ingredients may limit its full effectiveness. |
Can I use makeup over this? | Yes, just let the product absorb fully before applying concealer or foundation to avoid pilling. |
Manufacturing, Health, and Ingredients FAQs
Question | Answer |
Can I use Bright Eyes with my medication? | Bright Eyes is formulated to gently nourish your skin, but it’s always a good idea to speak with your healthcare provider or pharmacist before introducing any new skincare products. They can help ensure that the products are a good fit for your unique needs and any treatments you're currently using. |
Is Bright Eyes safe for pregnant or nursing women? | As with any new skincare product, we recommend consulting with your healthcare provider before starting use during pregnancy or while nursing. They can provide personalized advice to ensure the products are safe for you and your baby. |
How should I store Bright Eyes? | Keep in a cool, dry place away from direct sunlight to maintain potency and texture. |
Using Beyond Expiration Date |
Plexus recommends the products be used within the expiration date for best efficacy and flavor. Although products can be safely consumed past the expiration date, it’s possible the flavor and amount of vitamins, minerals, and nutrients may diminish over time. |
Product Safety |
Plexus meets or exceeds all regulatory standards and guidelines for product safety and efficacy. Plexus also takes great care in the manufacturing process to prevent allergen cross-contamination. View What steps does Plexus take to prevent allergen cross-contamination in the manufacturing process? |
Medical Concerns |
Anyone who has an allergy, injury, illness, or other medical condition should always consult with a physician prior to taking Plexus products or starting any exercise regimen. Also, consult with your physician if you have any questions or concerns about medication interactions. View What if I have a medical, injury, illness, pregnancy, nursing, or allergy concern about a Plexus product or the ingredients? |
Location of lot number |
Lot numbers are printed on the bottom of each box and on the base of the product inside. For tubes, the lot number appears on the crimped edge. |
Age recommendation | Adults 18+ |
Allergy concerns | Bright Eyes is hypoallergenic, meaning it’s formulated without common allergens; however, individual sensitivities may still occur. |